Sunny partly cloudy DC

Client: Rodenstock | Agency: Serviceplan Campaign 1 | Production: Neverest | Post Producer: Maggy Fischer, Thomas Berner
Director of Animation: Manuel Kotulla | Illustration & Animation: Tanja Kerner

Alternative Animation Layout

Some Details

Wear your sunglasses even with clouds in the sky! It looks stylish and the vista is always present at least with the smart lenses from our client.

The photochromic lenses automatically adjust to the light conditions and are the perfect companions for leisure, sport and driving. To visualize all applications aesthetically, we have created a small sunny-cloudy world on the beach. The reduced area is held in the polygon look and creates a strong contrast to the detailed modeled glasses.

Sunglasses, sand and sea: Roll the spot and get into a getaway!